For some online retailers, the holiday season can make up 40% of their annual revenue. Naturally, a large portion of sales are concentrated on spending holidays like Black Friday, Cyber Monday, and Green Tuesday. On aggregate, Vcare retailers saw their best holiday season ever, thanks in part to the world-class service and support their customers received. Clients met all of their customer care goals, even on the busiest shopping days of the year.
The holiday season is the most critical time of the year for retailers - they can make 40% of their revenue during these few months - and inspiring customer loyalty at this point of the year can make a huge impact. In fact, it’s your last chance.
Planning for the holiday rush is one of the most critical strategic initiatives for most retail executives. According to the NRF, holiday retail sales in 2014 rose 4% to a staggering $616B.As the web influences a larger and larger percentage of total sales, retailers are laser focused on optimizations that will impact the bottom line and customer satisfaction.
Holiday season is here, earlier than ever. With a 40% increase in sales during the holiday shopping season for some retailers, it’s the most important time of the year to ensure customers are left with a great experience- from website usability to customer support to fulfillment.